Weber Redesigns their Grilling App in the Ongoing Grill Software Battle

The battle for grill sales aren’t just fought in the backyard anymore. They’re also fought in the pocket, where grill apps are touted and sought after by consumers.

As we noted when Nexgrill released their connected grill app, we’re at a point where grill companies are spending more on software than hardware. Traeger CEO, Jeremy Andrus, noted this in an interview last year.