The Good Charcoal Partners with Pat LaFrieda on Creative Distribution Model

The Good Charcoal, a mission focused charcoal brand, has continued to increase their distribution. Recently, they released a new briquette product with Lowe’s Home Improvement, and now they have another creative distribution model.

They’ve partnered with the most well known butcher, Pat LaFrieda Meat Purveyors, to bring to The Good Charcoal to restaurants with their meat order. It’s part of The Good Charcoal’s 2024 strategy to expand their reach into new retail opportunities nationwide.