The grilling industry has seen quite a bit of investment activity, with Vista Outdoor acquiring Camp Chef, American Outdoor Brands acquiring Grilla Grills and Middleby acquiring Kamado Joe, Masterbuilt and Char-Griller. Pellet grill company recteq can be added to the list with Norwest Equity Partners (“NEP”) making a significant investment.
Recteq is a designer, marketer, and direct-to-consumer seller of pellet grills and accessories. The brand was co-founded in 2009 by Ron Cundy and Ray Carnes as REC TEC Grills, but the name was later changed to recteq in 2020.
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