New Survey Data Suggests More Runway for Griddle Growth

ButcherBox released their 2nd annual Grill Index, which is survey data on the grilling habits of Americans. There are many ways to interpret the data, but one interpretation is that griddles could be poised for even more growth.

Breakfast Grill Useage

With 90% of respondents grilling for dinnertime, it will always be the top meal for grilling. Breakfast is creeping up though, especially in the south. 40% of Southern residents report using the grill for breakfast, followed by West Coast residents at 21%, Midwest residents at 21%, and Northeast residents at 18%.